Assertive and Approachable Squarespace Website for Marketers
The Social Savvy Shop
Girls from The Social Savvy are our regular clients and have refurbished all of their websites with our Squarespace Templates. Firstly, they use our Launch Day Squarespace Template for the website of their Marketing Agency. Secondly, their Hashtag Managed podcast website uses our Prefectionist Squarespace Template as a base. Their third website hosts their shop and is built with our one-page Squarespace Template Electra.
The Social Savvy Shop website is a very simple site that has only two pages: one is a long scroll main page, and the other is the shop itself. It also has a Contact page in the header menu, but they do not have a real page behind it – it is an anchor link that takes you to the contact form at the end of the main page. The website is a bare minimum – there are no extra features or unnecessary pages and sections.
The website has lots of lifestyle photography that evokes confidence and relatability. The presence of the founder in photos (and copy) adds personality and encourages connection.
Right from the start – the second section – the girls show off quick stats – the success metrics that instantly establish credibility.
The shop page contains products and a CTA to subscribe to the membership. Product mockups with drop shadows add depth and realism to the digital product display.
The website copy has a conversational tone, which is paired with strong design. Together, they make visitors feel like they are in good hands, smart, yet down-to-earth.
