Heartwarming Website for a Podcaster and Course Creator
Inviting Squarespace website for a philanthropic project
This website is one of our favorite designs of 2022. Adam Rosante is an entrepreneur and humanitarian who needed a new website for his Season of Giving project. The Season of Giving is a podcast and a platform that inspires and empowers people to make an impact in the world.
Adam needed a website that could host a podcast and a course. Squarespace is the perfect platform to meet these needs, and with the custom work of a Squarespace designer, it is easy and relatively inexpensive to have your website up and running in no time.
Adam's website comes across as friendly and inviting with an optimistic color palette of cheerful warm yellow and classic navy blue. All the photos are made black&white in order not to interfere with the rest of the website color-wise. Adam was planning to have many guests on his podcast, meaning that he would receive portrait photos from them, all shot on a different background, with different cameras, and light. Turning all the pictures b&w by default solves the problem of color-correcting.
For headlines, we chose Bebas Neue font which is both straightforward and warm at the same time. It has clean lines, elegant shapes and looks good in all-uppercase. We used the same font to design a text logo for the website's header and footer. For paragraphs, we used Sofia Pro which looks friendly and modern at the same time and has great readability.
Even though Adam's new course The Giving Formula is free it still needed a sales page to pitch it to the potential audience. The page follows the logic of the usual sales page – it is a long scroll that describes pain points, depicts the ideal future situation, explains the content of the modules, etc.
For the podcast page, we created a mobile phone mockup, designed a section with the latest guests and featured episodes, an about host section, and added the right CTAs.
Doodles, drawings, and Adam's smiling portraits add to the overall heartwarming atmosphere of the website.
Scroll through the home page: